-
Lorenzen Albert posted an update 2 years ago
One of the latest and greatest products that Google has introduced is Google Social Impact. What is this and how does it impact your online marketing efforts? Agency has really jumped into the future with many of their endeavors including this one. Many internet marketers have been left scratching their heads wondering how this might change their business. You might be able to read some interesting predictions in the paragraphs below.
Social Impact could have a big impact on the MLM industry. Many top distributors and sales reps fear that it could completely kill their dreams of making it big in the network marketing industry. They are so far leaning toward the “pro” side of the debate when it comes to marketing and promoting products online.
The main argument for the “pro” side is the “big picture.” They believe that the social websites like YouTube and Facebook will be there for a long time. These will remain to be the major players in the online marketing scene for the foreseeable future. The reason being is that these are the sites where people are most comfortable and socializing with their friends. They also are the sites that provide the most information about products that you might be considering.
Agency that might surprise you is that Google could start charging affiliate marketers a fee for access to their advertising programs. Right now they are free to join but I can see them charging a nominal fee in the very near future. If I am wrong about this then I have not seen any new announcements on the subject so I will have to continue to do my speculating.
Some might be concerned that this new program will replace E-mail marketing entirely. It would not be the first time that an online marketing company has attempted to do this and it might not be the last. With all the competition online today, any company willing to look like they are trying to stay ahead of the pack is going to have to do something new and different. Even the old ways like SMS marketing and phone calls are becoming less effective. You need to have something new to attract people to your website and that is what this program might provide.
We are also hearing rumblings that Google may be looking to take its services to the mobile Web. Right now, they only allow Web pages to be accessed on mobile devices that are compatible with Android. This would leave a lot of different mobile websites out of the running, including Google, which owns the Android platform. However, we could be seeing a way where we could eventually access Google content through more mobile devices, including iPhones and Blackberry.
Another prediction is that Google might start allowing its current members of the social networking community to promote links from their websites. Currently, the only way to promote from these types of sites is by linking to them within the text portion of an article or blog post. This encourages users to click on the link and visit the relevant website, but it does not tell them where to go or what to look for. This is something that many online marketing professionals do not know about the company.
These predictions are just in the early stages, but the impact is being discussed more openly than any other new product launching. The next few months will reveal if the predictions hold true. If you own a small business, or if you are in charge of marketing for another type of business, you should definitely take notice of what Google is doing with this new social network. Small business owners have been known to make a lot of good marketing money from their websites, but only with conventional methods. If they can make the jump to promoting from their own websites, the money will pour in automatically.